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The HTA Announces ‘Mind Share’ Webinars Designed to Make Dealers More Prosperous in 2024

The HTA Announces ‘Mind Share’ Webinars Designed to Make Dealers More Prosperous in 2024

HTA’s 2024 Mind Share webinars build on the success of the series it launched in 2021, featuring strategic sales, operations, product, and marketing sessions from the top minds in the custom home technology industry.

Los Angeles, CA (January 23, 2024) – The Home Technology Association (HTA)—the resource for the most qualified and professional home technology integrators—has announced its ‘Mind Share’ series of webinars for 2024, designed to grow and hone home technology integrator skills with new, strategically selected topics that maximize business opportunities and help ensure future success.

The HTA started the Mind Share series of webinars in 2021 after their successful ‘Sales Summit’ webinars in 2020. “What started as a way to help our members grow and create community has become one of the top perks of being an HTA Certified integrator,” says Josh Christian, CEO of HTA. “Our certified dealers are very busy, and many feel overwhelmed by the amount of business coming their way. This webinar series, informed by HTA Certified dealers and supporting brand member feedback, will help the HTA community become more efficient and profitable with the same number of staff.”

“What started as a way to help our members grow and create community has become one of the top perks of being an HTA Certified integrator. Our certified dealers are very busy, and many feel overwhelmed by the amount of business coming their way. This webinar series, informed by HTA Certified dealers and supporting brand member feedback, will help the HTA community become more efficient and profitable with the same number of staff.”

HTA’s Mind Share webinar series is open to HTA Certified dealers and supporting brand members only, except for the first webinar of the year, which is open to all. To become an HTA Certified dealer, apply at htacertified.org/apply.

The Mind Share series kicks off in February.  Panelists that will be featured in 2024 thus far include Richard Glikes of Azione Unlimited, Jim Pearse of ProSource, Jon Robbins of HTSA, Dave Cusick of LG Business Solutions, Daniel Nilsson of Barco Residential, Peter Aylett of Officina Acoustica, Nick Fichte of L-Acoustics, L. Paul Hales of Pro Audio Technology, Richard Millson of Millson Technologies, with more to follow. To see the complete details of the 2024 lineup, including registration links, visit https://htacertified.org/article/mind-share-webinars-topics-2024

Webinars Include:

  • The Benefits of Belonging to a Buying Group (February 15th) - Register here
  • Direct View LED: Applications, Pros & Cons (March 13th) - Register here
  • RP22: Making it Easier to Sell Higher-End Theaters & Media Rooms (April 24th) - Register here
  • The DVLED Sound System Conundrum: What about the Front Channels? (August 14th) - Register here
  • A Key to Profit & Happy Clients: Standardizing the Sales, Design & Installation Process (September 18th) - Register here
  • Takeover Projects: Run Away or Embrace Them? (October 9th) - Register here
  • How to Put on an Effective Trade Partner Event (November 13th) - Register here

About the Home Technology Association

The Home Technology Association (HTA) created the first and only standard of excellence for home technology integration firms. The HTA gives the best-qualified technology integrators a prestigious certification to differentiate these exceptional firms. HTA Certification is a badge of quality, designed to help homeowners get consistently first-rate technology experiences. Homeowners, builders, architects, and interior designers that hire HTA Certified integrators have peace of mind knowing they are working with truly professional firms that have passed the HTA’s rigorous certification process, which focuses on technical competency, first-rate customer service, aftercare support, and a positive business reputation.

The Home Technology Association is also the creator of the HTA Design Partner and HTA Technology Partner programs designed to elevate the role of qualified home technology integrators as technology design consultants that trade partners should include on all of their residential projects. In addition, the Home Technology Association actively collaborates with design and build trade associations such as AIBD, ASID, IDS, NAHB, NARI, and the NKBA. The HTA helps bridge the design and collaboration gap between the home technology integration industry and design and build professionals. This is accomplished via educational articles, webinars, classes, budgeting tools, technology assessment forms, a brand Resource Guide, and an integrator finder tool to help them incorporate technology into their projects easier. Learn more by visiting HTACertified.org and by following the Home Technology Association (HTA) on LinkedIn, Twitter, Facebook, Instagram, YouTube & Pinterest.

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